The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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Film & Video for Good
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Award
Agency
Client
Title
Category
Annual ID
Most Likely To
Agency: Ogilvy Canada / Toronto + Unilver + Smuggler @ Soft Citizen
Client: Dove Category: Film & Video for Good
Missed Calls
Agency: NORD DDB / Stockholm + New Land / Stockholm + Digital Fans / Stockholm + DDB House Agency / Stockholm
Client: Telenor Category: Film & Video for Good
Youth Honours Board
Agency: Joe Public + Darling Films / Johannesburg + Sterling Sound / Johannesburg + Post Modern / Johannesburg
Client: Nedbank Category: Film & Video for Good
The First Speech
Agency: INNOCEAN / Berlin + Reporters Without Borders Germany / Berlin + Stink Berlin / Berlin
Client: Reporters Without Borders Category: Film & Video for Good
47
Agency: Klick Health / Toronto + Canja Audio Culture + Zombie Studio
Client: Café Joyeux Category: Film & Video for Good
IMPOSSIBLE JOURNEY
Agency: Area 23, an IPG Health Company / New York + The Youth / Curitiba
Client: ASTER Category: Film & Video for Good
Award:
2025 Film & Video Merit Award
Agency:
Ogilvy Canada / Toronto + Unilver + Smuggler @ Soft Citizen
Client:
Dove
Title:
Most Likely To
Category:
Film & Video for Good
Annual ID:
OS25_FI100M
Award:
2025 Film & Video Merit Award
Agency:
NORD DDB / Stockholm + New Land / Stockholm + Digital Fans / Stockholm + DDB House Agency / Stockholm
Client:
Telenor
Title:
Missed Calls
Category:
Film & Video for Good
Annual ID:
OS25_FI101M
Award:
2025 Film & Video Merit Award
Agency:
Joe Public + Darling Films / Johannesburg + Sterling Sound / Johannesburg + Post Modern / Johannesburg
Client:
Nedbank
Title:
Youth Honours Board
Category:
Film & Video for Good
Annual ID:
OS25_FI102M
Award:
2025 Film & Video Merit Award
Agency:
INNOCEAN / Berlin + Reporters Without Borders Germany / Berlin + Stink Berlin / Berlin
Client:
Reporters Without Borders
Title:
The First Speech
Category:
Film & Video for Good
Annual ID:
OS25_FI103M
Award:
2025 Film & Video Merit Award
Agency:
Klick Health / Toronto + Canja Audio Culture + Zombie Studio
Client:
Café Joyeux
Title:
47
Category:
Film & Video for Good
Annual ID:
OS25_FI104M